About us

Carlings as we know it today, was started by Frank Varner in 1980.

We are a multibrand-chain, offering a wide selection from our housebrands, mixed with well-known international brands.

The concept is rooted in denim and music, made for urban-minded youth that are energetic and somewhat rebellious.

We are not afraid to stand out and challenge the “norm”.

Even though we might be rebellious, we are very aware of our responsibility as a retailer.

We will always strive to make sure that our products are made in a responsible way.

It is really important for us to minimize our negative impact on the environment, and at the same time take care of our social and ethical responsibility.